Assignment 1
Understanding the Requirement of working to a Brief
Structure of Briefs

 

Contractual
A contractual brief is a legal binding agreement between two or more people. Contracts mainly written but can be spoken. For a contract to be made there must be an offer and for that offer to be accepted. There must be communication with the person who made the offer. Most briefs can last from 1 month to a year, but can last longer depending on the company.
Some advantages of the contractual brief:

·         Working on a contract can be quite profitable, contract staff gets paid overtime unlike most salaried staff.

·         Contract work has a lot of flexibly compared to other work.

·         Legal proof of an agreement.

Some disadvantages of the contractual brief:

·         Loss of control.

·         Time delays.

·         Loss of flexibility.

·         Loss of quality.

·         Compliance.

Negotiating
A negotiating brief is a contract given on the basis of a direct agreement with a contractor, you may help the client to improve the brief or “push” them in the right direction.Some advantages of the negotiating brief:

·         It limits the number of players to those involved in the dispute.

·         Allows for a focused approach to problem solving.

Some disadvantages of the negotiating brief:

·         If the viewpoints of the parties are too distant then progress is difficult to achieve.

·         It is useful when the requirement is difficult to specify

·         It is relatively inexpensive to undertake

·         It is flexible and not prescriptive

Formal
A formal brief is a brief made legal by following the set design. A meeting could be organised to go over what is essential from the client.

InformalAn informal brief could occur over the phone without even meeting the client or meeting them later on.

Commission
A commission brief is a brief:

·         responsibly agreed upon

·         fixed my custom or law

·         fee accruing to an agent

·         broker

·         salesperson for facilitating

·         initiating

·         executing a commercial transaction

Some advantages of the commission brief:

·         If you work hard you get rewarded.

·         When you need some extra income you can work some extra hours and get paid more.

·         You can usually set your own hours.

Some disadvantages of the commission brief:

·         Income varies month to month.

·         If you don’t sell much you don’t get much money as your get paid on the sales percentage.

TenderA tender brief is sent out to different companies by post or email to get a range of ideas to be considered in competition against the ideas from other dealers.